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Why businesses come to us

We are there for businesses or (health) organisations with a
strong innovation idea for the health sector

Co-creation workshops

LiCalab involves the end user to develop innovations in all phases of the development process. During co-creation workshops, the end users get together in small groups to think about the new product or service. How does it fit into their daily lives? How can the development be improved? We use creative tools and techniques to achieve this (brainstorming, personas, diaries, prototyping...). Users with real needs generate ideas and shape them more concretely. This way, they add value and we develop and innovate together.


Life tests with real users

LiCalab has a large, diverse panel of real users with real needs. Panel members evaluate the user-friendliness and suitability of an innovation in their daily working and living environments. This identifies concrete issues and possibilities. Life tests lend us insight in what goes well or not, and especially why. Based on these experiences, the developers can adapt their concept.


Surveys, questionnaires and polls

How do end users view your innovative idea? How will they use it? How much are they willing to pay for it? Are you looking for general tendencies in a larger population? Surveys are a great research tool to get answers to these questions. LiCalab approaches your target group and questions them, both on-line and off-line.


Professional, tailored advice

LiCalab provides entrepreneurs with an environment in which they can extensively test innovative solutions together with end users. LiCalab goes through all your questions beforehand. Based on a face-to-face talk, LiCalab will advise on which approach is suitable. Together we will determine the necessary steps and which techniques and methods will yield the best results.

Innovation is an iterative process

An innovation process may seem linear, but it is definitely not. We continuously obtain feedback from the end user. To keep improving. Step by step.